Geographic expansion remains a key growth element for many companies, especially small to medium sized organisations. Valdez Consulting advises clients on which countries to target, which products to choose and how to enter those markets.
After these choices have been made we help with practical, route-to-market advice on finding or changing local distributors, targeting the right trade channels and explaining local cultural and commercial differences.
- Geography: Which countries?
- Entry Strategy: How do I enter the market?
- Consumers: How do my products fit the market?
- Shoppers: How do people shop my category?
- Channel: What are the right trade channels?
- Distributors: How to find the right local partner? How to replace a non-performing Distributor? See Distributor Search.